CB SUSHI
BRIEF - Update the branding, social feed and packaging for CB SUSHI, a vegan sushi brand based in Liverpool and Manchester.
CHALLENGE - CB SUSHI already had an existing brand and a loyal social media following. The purpose of this project was to continue the evolution of their visual identity through new social media content and branding. Retaining and enhancing the bold, fun feel was pivotal to the new content.
SOLUTION - More use of the chunkier font, Modak, switching to a brighter red/pink dominated colour palette, and introducing a simplified 3D vector style of illustration gave CB SUSHI a more varied set of visual tools to embolden and expand their brand both online and in the restaurant.
CHALLENGE - CB SUSHI already had an existing brand and a loyal social media following. The purpose of this project was to continue the evolution of their visual identity through new social media content and branding. Retaining and enhancing the bold, fun feel was pivotal to the new content.
CB SUSHI
BRIEF - Update the branding, social feed and packaging for CB SUSHI, a vegan sushi brand based in Liverpool and Manchester.
SOLUTION - More use of the chunkier font, Modak, switching to a brighter red/pink dominated colour palette, and introducing a simplified 3D vector style of illustration gave CB SUSHI a more varied set of visual tools to embolden and expand their brand both online and in the restaurant.
CB SUSHI
BRIEF - Update the branding, social feed and packaging for CB SUSHI, a vegan sushi brand based in Liverpool and Manchester.
CHALLENGE - CB SUSHI already had an existing brand and a loyal social media following. The purpose of this project was to continue the evolution of their visual identity through new social media content and branding. Retaining and enhancing the bold, fun feel was pivotal to the new content.
SOLUTION - More use of the chunkier font, Modak, switching to a brighter red/pink dominated colour palette, and introducing a simplified 3D vector style of illustration gave CB SUSHI a more varied set of visual tools to embolden and expand their brand both online and in the restaurant.